Are you ready for the new frontier of sustainable business?
Why and how to bring your product transparency alive in agrifood, wood, textile, leather, personal care... value chains?
WHAT IS PRODUCT TRANSPARENCY?
Every product has
• an origin
• a journey
• multiple quality attributes
• people who contributed
• an impact on the planet
Making this information visible to the customer/consumer offers new channels to gain more customer trust and loyalty
Natural resources will become increasingly scarce. Sharing data in your value chain can make value chains more efficient and sustainable
Consumers want you to be transparent with other people. They expect you to be open with what you do, but the average consumer doesn’t want to read the report and go through the data. They are looking for a shorthand for transparency, like the farmer’s name on the apple, that demonstrates your openness.”
Mike Barry, Director of Sustainable Business, Marks & Spencer
WHY PRODUCT TRANSPARENCY
More consumer trust and loyalty
More perceived product value
More employee job satisfaction
More efficient supply chains & auditing
Less waste of natural resources
Detect or prevent fraud
Deliver proof of sustainability
Develop sustainability score
Support circular economy initiatives
DATA IS THE NEW SOIL
Product transparency is achieved by combining available data in your business ecosystem on trusted data platforms
DataFastlane wants to make data work
to make your product and sustainability strategy successful
DataFastlane combines technology, data, supply chain and ecosystem power with
one goal: to make your business thrive
economically and ecologically
Ann Lambrecht, DataFastlane
WHAT WE DO
"Consumers today - mainly early adopters - are looking at what and who is behind: how is it made and what's in it? This is already happening.
The question is, how do we do it?"
Isabelle Grosmaitre, Alimentation Initiative Catalyst, Danone
HOW TO ACHIEVE PRODUCT TRANSPARENCY?
-
IDENTIFY DATA IN YOUR VALUE CHAIN
• a lot of data is already available in the value chain or at a third party
• by sharing data in your value chain, one can create more product value
• a longer chain can be made as transparent as a short chain
-
SET UP DATA PRODUCTION PROCESSES
• Clean data, validate them, transform them
• Write data to data platforms
• from which they can be made visible at any moment in the lifetime of the product
-
IDENTIFY USEFUL TECHNOLOGIES TO GENERATE EXTRA EVIDENCE AND VALIDATION OF DATA
-
COLLABORATE IN ECOSYSTEM OF PARTNERS
1. Identify business problem
2. Faesibility study
3. Identify business case (MVP & MVE)
3. Design data flow processes
4. Build
5. Support, evaluate, reiterate and grow
DataFastlane can assist you in any phase of a product transparency project:
WHY DATAFASTLANE?
UNIQUE APPROACH
DATAFASTLANE combines several levels of expertise in every phase of a product transparency project: IT, technology, data, data platforms, supply chain, ecosystem collaboration
INDEPENDENT ARCHITECT ROLE
An independent party with experience in all aspects of project management resulting in pleased customers
HANDS-ON EXPERIENCE
Actively following and hands-on experience in commercially available data- and ecosystem platforms & innovation technologies
SUCCESSFUL FOOD TRANSPARENCY PROJECT
DataFastlane is product owner at Esoptra, a Data Innovation Platform provider.
Thanks to a successful collaboration of multiple parties , the shopper at Carrefour can see the origin and journey of the meat in his hands via a QRcode
READ THE STORY:
WHO WE ARE
DATA
is the new
SOIL
ANN LAMBRECHT
SKILLED
• Burg. Ir KULeuven
• Master in El. Engineering Stanford
• PMP® and IBM Senior Certified Project Manager
• Certified Relationship & Program Executive
INSPIRED BY THE POWER OF DATA
• Consultant in startup TechGnosis in 80-90’s
• Advisory Sales in IBM cloud & agrifood &
blockchain innovation
• Howest blockchain architecture
SATISFIED CUSTOMERS
Successfully managed projects with pleased customers for Vinçotte, Barco, Daikin, AB Inbev, CNH, BD, Gates, Umicore, Koramic, Roularta, DG EC-HO, MRT Singapore, …
Diabasis bvba
Steenveldstraat 23
8820 Torhout
BTW BE 0446108740